Accessories and Lifestyle

31 October 2025

There are more Pets than newborns in Italy: the new era of the Pet Family begins

A cultural shift that is making the country increasingly Pet-Inclusive and opening up new social and economic opportunities linked to the Pet Economy. The news, reported by Exploravi and La Stampa – La Zampa and backed by data also published by Il Fatto Alimentare (2025), describes a reality that is now plain to see: today there are far more Pets than newborns in Italy.

Accessories and Lifestyle

21 August 2025

A four-legged toast: Happy Hour & charity!

🍸🐾 An aperitif with a difference: colourful cocktails, happy dogs and solidarity. In Miami, a Happy Hour turned into a Pet-Inclusive event where every toast helped puppies looking for a home.